Ok, you’ve set up a blog page on your therapy practice website. You’ve set aside an hour or two in your day for writing and you’ve cleared a calm, distraction-free work zone in your office. Now to write, letting the dazzling ideas flow from your therapy-expert brain onto the digital page.
Except, you have no idea how to get started. You thought this would be easier!
Writing and publishing blog content is a great way to market your private practice, show your voice and personality to potential clients, and establish yourself as an authority in your particular niche of psychotherapy. But blogging doesn’t come easy to anyone — not at first, anyway.